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Qarya

Case Studies: Real Brands, Real Numbers

These are real projects led by Qarya and founder Mr. Qayyim, with numbers that are verified, evidence-based and fully verifiable. Each one started with the same question: what does this brand need to grow?

Her TikTok profile grid at the start: selfie videos filmed around her stall
The start
Her TikTok profile grid in the growth phase: content filmed at brand venues and events
Growth phase

Personal Branding & Content Marketing (fully managed)

Street vendor to 2M views in 90 days

Challenge

A street vendor selling kuih from her stall on TikTok needed to turn a small business into a brand people would follow.

What we did

Over 90 days, Qarya's creator team ran fully managed personal branding and content marketing: shaping her personal brand, then planning, shooting, editing and publishing short-form content.

Result

2M post views, 71K profile views, 63K likes, 10K comments and 7,923 shares in 90 days. A street vendor became an influencer with millions in reach.

Post views
2M
Profile views
71K
Likes
63K
Comments
10K
Shares
7,923
Days
90

RM7,000 a monthRM200,000

Monthly sales · RM250,000 in February 2026 · four branches

"Thank you, Mr Qayyim, for leading our branding journey from the ground up. We started without an office; today we have four branches across Terengganu. Our monthly sales grew from RM7,000 to RM200,000."
Tuan Afeeq, founder of Kertasfilm.co
Tuan AfeeqFounder, Kertasfilm.co

Brand strategy, branding journey from the ground up

Kertasfilm.co: RM7K to RM200K a month

Challenge

Kertasfilm.co started without an office and needed a brand that could support real growth.

What we did

Mr. Qayyim acted as brand strategist and led the branding journey from the ground up, guiding brand strategy and marketing as the business expanded.

Result

Monthly sales grew from RM7,000 to RM200,000, reaching RM250,000 a month in February 2026. The business grew from no office to four branches across Terengganu.

Legendary artist1 to 2 months

To significant improvement · higher profitability, lower operating costs

"Mr Qayyim's greatest strength lies in providing customised branding, marketing and management strategies tailored to my needs. Significant improvements within just 1 to 2 months, especially higher profitability and lower operating costs."
AMP Noraniza Idris
AMP Noraniza IdrisArtis Legenda, Ratu Irama Negara

Customised branding, marketing and management strategy

AMP Noraniza Idris: results in 1 to 2 months

Challenge

A legendary Malaysian artist, Ratu Irama Malaysia, needed strategy built around her specific needs rather than a generic marketing plan.

What we did

Mr. Qayyim served as her brand strategist, providing customised branding, marketing and management strategies tailored to her needs.

Result

Significant improvements within 1 to 2 months, especially higher profitability and lower operating costs.

RM1,200 a monthRM15,000

Monthly income · within two months

"He helped me transform my business through personal branding, management, marketing and overall strategy. My monthly income grew from RM1,200 to RM15,000 within just two months, and I went from local clients to fully booked event tours across Malaysia."
Tuan Sahib Pamidi
Tuan Sahib PamidiPublic Figure, Founder Almasyhur

Personal branding, management, marketing and overall strategy

Tuan Sahib Pamidi: RM1.2K to RM15K a month

Challenge

A public figure and founder of Almasyhur was serving mostly local clients and wanted to grow his income and reach.

What we did

Qarya worked on his personal branding, management, marketing and overall business strategy.

Result

Monthly income grew from RM1,200 to RM15,000 within two months, moving from local clients to fully booked event tours across Malaysia.

TikTok Ads

Afyaa Malaysia: RM200K in a month from 2 TikTok ads

Challenge

Afyaa Malaysia, a health product brand, needed paid social content that would convert attention into sales.

What we did

Qarya produced and ran TikTok Ad videos featuring Mr. Qayyim alongside astronaut Dato Dr Sheikh Muszaphar Shukor.

Result

RM200,000 in single-month sales from just 2 TikTok Ad videos, Mr. Qayyim's highest single-month sales from TikTok Ads. Separately, his TikTok Ads work has reached 2.5 million peak views in one month.

Sales in one month
RM200K
TikTok Ad videos
2

In a single monthRM600,000

Sales revenue · tour events with the Kedah and Kelantan state governments

Event strategy and marketing

State-government tour events: RM600K in one month

Challenge

Tour events across Malaysia, organised in partnership with the Kedah and Kelantan state governments, needed to draw audiences and generate revenue at scale.

What we did

Mr. Qayyim organised the tour events across Malaysia in partnership with the Kedah and Kelantan state governments, applying the same brand and marketing thinking Qarya brings to every client.

Result

RM600,000 in sales revenue in a single month, his highest single-month result.

Strategy · Shooting · Editing

Campaign work

Brand campaign films and short-form ads, planned, shot and edited by the Qarya team.

Results, explained.

What these projects mean for a business like yours.

What results has Qarya achieved for clients?

Qarya's verified results include Kertasfilm.co growing monthly sales from RM7,000 to RM200,000, a street vendor reaching 2M post views in 90 days, RM200,000 in one month from 2 TikTok ads for Afyaa Malaysia, and RM600,000 in one month from state-government tour events. All results come from real, verifiable projects.

How did Kertasfilm.co grow with Qarya?

Kertasfilm.co grew from no office to four branches across Terengganu, with monthly sales rising from RM7,000 to RM200,000 and reaching RM250,000 in February 2026, after Mr. Qayyim of Qarya led its branding journey from the ground up as brand strategist.

Can personal branding on TikTok grow a small business in Malaysia?

Yes, Qarya turned a street vendor selling kuih into an influencer with millions in reach in 90 days, generating 2M post views, 71K profile views, 63K likes, 10K comments and 7,923 shares through fully managed personal branding and content marketing.

Do TikTok ads actually drive sales in Malaysia?

They can when the creative and strategy are right: Qarya's TikTok Ads work for Afyaa Malaysia generated RM200,000 in single-month sales from just 2 ad videos, and Mr. Qayyim's TikTok Ads campaigns have reached 2.5 million peak views in one month.

Your brand could be the next case study.

Tell us where you are now. We'll show you what growth could look like.

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